Visual identity for IMA-Europe

IMA-Europe is the voice of industrial minerals producers and importers.
Focusing on competitiveness, health and safety at the workplace, environmental performance, product safety, and awareness about the importance of industrial minerals for society.
IMA Europe reached out to The Right Street Digital to set up a visual identity, create print materials and design and develop a website with information on good practices and advice for consumers exposed to dust during DIY activities.
Based on the client brief, The Right Street ideated and developed the visual identity and the logo in close cooperation with the client, accompanied by the design of print versions of the flyers along with the design and development of the interactive website in 4 different languages