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  • October 12, 2022
  • Klym Ahrykov
  • thedscale

Digital impact scores of 20 NGOs in Brussels

We created The D Scale: NGO Edition (October 2022) to help NGOs in Brussels score and improve their digital impact. In June 2022, we updated the basic formulas for the various editions of The D Scale. The updates reflect a digital landscape that has seen huge changes in the last 12 months. […]
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  • September 5, 2022
  • Klym Ahrykov
  • Digital communications

How to use Video for Social Media and Outreach

If you work in communications in the EU Bubble you’re likely to have seen your job description evolve quite a bit over the years. Some of the tools you use now are completely different to what you used at the beginning of your career. The rise in demand for video […]
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  • June 21, 2022
  • Klym Ahrykov
  • thedscale

Digital impact scores of 20 Trade Associations in Brussels

We created The D Scale: Trade Associations Edition to help trade associations in Brussels score and improve their digital impact. In June 2022, we updated the basic formulas for the various editions of The D Scale. The updates reflect a digital landscape that has seen huge changes in the last 12 […]
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  • March 8, 2022
  • Klym Ahrykov
  • Digital communications

How do you get a blue tick?

How do you get verified on Twitter? Get that blue checkmark that lets your followers know that your profile can be trusted? You can apply yourself, but make sure you qualify. These are the conditions Twitter officially says you have to meet: The blue Verified badge on Twitter lets people know that an account of public interest is authentic. To receive the blue badge, your account must be authentic, notable, and active. What does it mean?
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  • December 13, 2021
  • Klym Ahrykov
  • thedscale

Digital impact scores of 10 corporates in Brussels

We want to help corporates in Brussels to score and improve their digital impact. So welcome to our latest edition of #theDscale! In October 2021, we developed this new corporate edition of The D Scale by building on our existing formulas for trade associations, NGOs and B2B businesses. In our […]
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  • October 26, 2021
  • Klym Ahrykov
  • thedscale

The D Scale: NEW Edition for Corporate digital advocacy!

If you’re a corporation and want to measure the impact of your digital advocacy efforts, The Corporate Edition of The D Scale will help you do it without 3rd party tools or consultants. In Autumn 2021 we developed this new edition of The D Scale by building on our existing […]
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  • September 20, 2021
  • Klym Ahrykov
  • Announcements

Should your website be in WordPress?

Our experts answer! When it comes to building and managing websites, WordPress is the go-to CMS for most Brussels-based organisations. The consensus seems to be that multiple design templates, plug-ins for various functionalities and ease of uploading content save both time and money.
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  • April 8, 2021
  • Klym Ahrykov
  • thedscale

Learn the simple way to measure Digital Impact

A question we hear all the time at The Right Street is: how do you measure the impact of your digital communications and advocacy work? We created a simple formula that enables you to measure and improve your “digital impact” quickly and easily. We call it The D Scale. Our […]
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  • April 2, 2021
  • Klym Ahrykov
  • thedscale

Digital impact scores of 20 NGOs in Brussels

We want to help NGOs in Brussels to score and improve their digital impact. So welcome to our latest edition of #theDscale! In January 2021, we updated the basic formulas for the various editions of The D Scale. The updates reflect a digital landscape that has seen huge changes in […]
Read the full story
  • March 1, 2021
  • Klym Ahrykov
  • thedscale

Digital impact scores of EP Political leaders

We created The D Scale: MEP Edition so that Members of the European Parliament can score and improve their Digital Impact. Below is a sample of scores from the 10 political leaders in the European Parliament, based on public data we extracted at the end of February 2021. A perfect […]
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